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must therefore consider whether seeking to eradicate empty seats is more embarrassing than putting up with them. Accessible Association? Even if ticket prices were made more appealing, some under-30s would still complain that sumo is not accessible enough. ‘The basho are nowhere near where I live,’ is the popular refrain.Traditionally, professional sumo sought to rectify such perceptions via the jungyo schedule, which dispatched top sumotori to towns far and wide between basho, and ensured that exhibition tournaments were held in communities which could never hope to stage a real basho. In sumo’s heyday, the jungyo system sold out remote venues several days over and undoubtedly boosted support in hard-to-reach areas. But in recent years, demand for jungyo has seemingly dried up. The most sorry example is the demise of the Sapporo jungyo tour, which used to play to packed audiences on four consecutive days, but now struggles to sell every ticket for a one-day event. Although several oyakata have, at various times, been asked to review the system, and the Sumo World annual round-up suggested that more jungyo events had taken place in 2006 than in preceding years, questions remain over whether jungyo is the best method of taking sumo to the masses. Put plainly, jungyo should continue to be employed wherever it proves popular. When it comes to convincing people that you are worth investing time and money in, there is no better weapon than the personal touch. However, the NSK’s real strengths in the field of accessibility lie closer to home, and desperately need to be marketed. Its first strength – the offer of close-up action for anybody who arrives early – has already been detailed. Its second strength is the accessibility of the wrestlers themselves. Broadly |
speaking, professional sumo does not
subscribe to the bunker mentality evident in, say, UK Premiership
football or international cricket, which results in training sessions
for the stars taking place far away from the eyes of the fans,
sometimes even behind steel gates. In sumo, so long as the stable is
not mired in financial trouble, factionalised by internal disputes, or
smarting from past unpleasant experiences with visitors/foreigners, it
will allow youngsters the utmost proximity to their favourite rikishi.
If a shinjinrui telephones the stable the day before, or asks nicely enough in person, they will be able to sit within touching distance of their sumo heroes for a good couple of hours during asageiko, and will very possibly have the chance to talk to them and ask for a photo. (At amateur sumo tournaments, it is even easier to accost and photograph the stars). Even if a stable classifies asageiko as off-limits to spectators, lower-division wrestlers and famous ex-sumotori (especially among the oyakata) can easily be found wandering around the corridors of the Kokugikan, often to join the queues at the various snack-bars. It is most fruitful to approach these individuals via someone who knows them, but even if this is not possible, some former sumotori will happily engage in conversation if you stun them with an interesting fact about their wrestling career! A lucky encounter! - Chris Gould |
As
SFM’s editor-in-chief has highlighted elsewhere, professional sumo is
also becoming more welcoming towards non-Japanese fans. At least two of
the Kokugikan’s ushers are reasonably fluent in English, while
English-language guide books and torikumi schedules for the top two
divisions are available free of charge. The Japan Sumo Association’s
website has, of course, been fully translated into English, while
stables such as Musashigawa-beya have piloted English-language sumo
chat-rooms. As previously stated, some Japanese may argue that the above information is only useful to those who live close enough to physically attend keiko or basho. However, I find the argument that sumo attendances are poor because basho are held in too few cities extremely difficult to support. For a start, some of the non-sumo fans who have propounded this argument to me actually live in one of the four cities which stage basho! The issue is surely not whether sumo is geographically accessible to everybody, but whether sumo is geographically accessible to enough people to fill every seat during a tournament. It must be the case that the latter holds true, given that the combined population of Tokyo, Osaka, Nagoya and Fukuoka totals some 14 million (rising to 18.5 million if Greater Tokyo is included). If even five per cent of this number were encouraged to grace several days of a tournament with their presence, the supply of seats would struggle to meet the demand for tickets! The one area where sumo’s accessibility rating tumbles lies, of course, in the field of women’s rights. No-one denies that female spectators are treated very well but the reality remains that, due to professional sumo’s deference to Shinto custom, women are forbidden from mounting the dohyo. The Next |
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